Comments on: Gossip, Rumors and Preaching to the Choir http://www.yhumanrightsblog.com/blog/2009/11/05/gossip-rumors-and-preaching-to-the-choir/ Just another WordPress weblog Tue, 03 Aug 2010 16:26:29 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Kevin Donovan http://www.yhumanrightsblog.com/blog/2009/11/05/gossip-rumors-and-preaching-to-the-choir/comment-page-1/#comment-58 Kevin Donovan Fri, 06 Nov 2009 09:36:23 +0000 http://www.yhumanrightsblog.com/blog/?p=1085#comment-58 Another of Sunstein's books could do a lot to help thinking about this problem. In "Nudge" he examines how "choice architectures" - essentially design - can be used to nudge people towards a more socially optimal outcome. For example, if healthy food is presented more obviously in a school cafeteria, the students eat better. It would be interesting to see Yahoo! experiment with code/design/architecture that allows people to more easily see through rumors or get exposed to ideas other than their narrow pre-existing views. Another of Sunstein’s books could do a lot to help thinking about this problem. In “Nudge” he examines how “choice architectures” – essentially design – can be used to nudge people towards a more socially optimal outcome. For example, if healthy food is presented more obviously in a school cafeteria, the students eat better.

It would be interesting to see Yahoo! experiment with code/design/architecture that allows people to more easily see through rumors or get exposed to ideas other than their narrow pre-existing views.

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